his secret obsession

Relationships and commitment – two keywords that are either feared or craved. How to bring a relationship to culminate into something more permanent? How to keep a man interested in a woman beyond the initial phase? How to keep the spark alive? These are the problems foremost on women’s minds today.

His Secret Obsession is a product that aims to solve women’s woes by cracking the male code – the puzzle of how a man thinks and what a man really wants. This book is currently trending online so obviously, I wanted to see what the fuss was all about! Having reviewed hundreds of dating advice books and videos, I really felt the need to fully read this book before I comment on it. So here goes – given below is my unbiased review of the book, His Secret Obsession.

How to awaken a man’s most secret and powerful desire to earn your love, prove his devotion to you, and give you romance that lasts a lifetime.

What is ‘His Secret Obsession’?

His Secret Obsession is a book written by James Bauer. Aimed at a female readership, it offers dating advice and relationship tips. The book is a woman’s guide to understanding a man’s psyche and becoming his “secret obsession.” Its goal is to build strong and long-lasting relationships. It acts as a manual for women to handle men from the initial dating stage to a successful marriage and a committed relationship.

How is the book different from others in the market? How will you know that it’s not just another run-of-the-mill general dating advice book?

his secret obsession
Without giving too much away (since it wouldn’t be fair to the author), let me tell you that the book focuses on a man’s primal need to provide for his woman. It’s how Nature made a man, and deep down, every man wants to feel that he is important, irreplaceable and that he must be there for his woman. There is an inherent need to be the alpha-male. The author calls this ‘the hero instinct.’ A man needs to be reassured that he is a woman’s hero. Once convinced, he is committed for life!

To appeal to a man’s psyche beyond the initial attraction phase, the book talks about tips and tricks to trigger the man’s hero instinct. It gives out ‘secret‘ phrases to use in conversations, which the author claims have almost magically magnetic effects.

To be clear, the book is not about creepy mind games to play with a man. It is all about how you, as a woman, can open up to your man about your needs – needs that only he can fulfill. He will then automatically be drawn to take care of those needs and satisfy his ‘Hero Instinct.’ He is then all yours!

Who is James Bauer?

James Bauer, the author of His Secret Obsession, is a trained psychologist and an expert relationship coach. With over ten years of experience in the field of dating advice and couple coaching, Bauer has brought together what he has gathered from his interactions with men and women. He put it all out in his book, His Secret Obsession, which is now a best-seller!


This popular relationship advice book for women has many things that work in its favor. Here is a list of why the book works:

  • The book provides some great insights into male psychology. Even after having read a variety of relationship books, I learned some exciting aspects of a man’s fundamental psyche.
  • The book gives specific tips that you can instantly try. It’s not just general advice. The best part about this book is that it is not vague at any point.
  • The style of writing is straightforward and easy to understand. There is no use of technical jargon or medical terms. The writing is very fluid and meant for a general audience. The author ensures that the concepts are expressed very clearly in every part of the book.
  • The concepts and tips given in the book are all backed by a strong basis in the study of human psychology.
  • The author has the right certificates and experience. It boosts confidence in the book. Bauer is an established relationship coach and his years of experience add an extra element to the knowledge he provides in his book.
  • The tips advised in the book are all practical in a day-to-day scenario. For example, the “12-word phrase,” Bauer suggests, will not come across as a cheesy line. There is no drama in his advice. It’s easy, actionable advice.
  • The book helps boost a woman’s confidence level when it comes to a relationship. Using the tactics prescribed, the man of her life starts responding positively, which is obviously a morale-lifter.
  • At 200+ pages, the book is quite comprehensive. It covers a lot of scenarios and covers most stages of a relationship. We can safely say that whatever stage of the relationship you are in, the book certainly has something in it for you.
  • There is a downloadable eBook in a pdf format, as well as an audio book. So, if listening in is what you prefer, this book has you covered!
  • There are some bonuses and a free workbook too. You will certainly not complain about not having enough material.


To be fair, the book has its disadvantages. To view it critically, we need to look at the downside.

  • There are no guaranteed results here. Needless to say, there is no one-size-fits-all solution, especially when it comes to relationships.
  • There is no physical book that is shipped to you. Being priced at $47, I expected to have a book to hold in my hand in addition to an eBook.
  • The treatment of men in the book can get a tad patronizing. The author seems to have painted all men with the same brush.
  • The book is meant for heterosexual women readers and excludes same-sex couples. This aspect of omission does not work in its favor.

Final Verdict

After reading the book His Secret Obsession fully and comparing it with its competition, the book comes out a winner for me! The tips and strategies mentioned in the book are practical and can be used in day-to-day life. The reasoning given behind the male psyche is a strong one, and each point is explained well. The language is clean and crisp.

Overall, the book, His Secret Obsession is an entertaining and insightful read. I would definitely rate this at 5 stars and recommend women looking for relationship advice to give it a try!


All orders are protected by SSL encryption - the highest industry standard for online security from trusted vendors.

This product is backed with a 30-60 Day No Questions Asked Money Back Guarantee. If within the first 30-60 days of receipt you are not satisfied with the product, you can request a refund by sending an email to the ClickBank email address given inside the product and ClickBank® will immediately refund your entire purchase price, with no questions asked.